Monday, January 11, 2010

Placing an ad in Facebook


When you place an ad in Facebook you can see the number of people by age (based on the last 30 days usage) accessing Facebook.

I tried this out and found that Facebook stops at the age of "64".
According to this tool there are:
  • 22,620 - 63 to 64 year old Facebook users in London and 50 miles
  • 119,160 - 63 to 64 year old Facebook users in the UK
  • 375,360 - 60 to 64 year old Facebook users in the UK
If I were to place the ad (for the suggested bidding price) it will have an estimated 97 clicks a day.

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